Employer branding

Creating a strong employer brand starts from within. Establish a shared understanding of your organization’s goals, vision, and mission to create a meaningful connection to your brand and turn your employees into ambassadors.

employer branding netpresenter

While building a brand with your clients and customers is important, failing to treat your employees as the heart of your organization can harm employee engagement and employer reputation alike. Have you created a common culture and an environment where people love to work through a strong employer brand?

Turn employees
into fans 

Building a successful employer brand requires an inside-out approach. Provide transparent communication on important news, goals, achievements, and milestones to inspire and motivate your staff and keep employee experience high from day one.

directions

Define your direction

Define your values, mission, and vision to provide a clear direction and give your business an identity or purpose with which your staff can identify.

loyalty

Strengthen staff loyalty

Help people understand why their role is important and how they fit into the overall picture by aligning them with the company purpose.

support staff

Support your workforce

Bring your most important resources directly to your employees to support them in their daily tasks and make their working lives easier.

icon-light-bulb

Inspire and empower

Encourage your employees to participate in the conversation and provide a direct line to company happenings and important information.

Put employees
in the spotlight

Highlight local and organization-wide success. With Netpresenter, you share your employees’ success stories on all your channels and create a sense of togetherness and belonging that will make your staff love your organization.

Hear what they
have to say

Empower your staff with a platform for feedback and discussion. Enable them to participate in the conversation, or collect feedback quickly with polls. Make their voices heard will make them feel like an important part of the team.

Infographic: 10 Ways to Strengthen Your Employer Brand

A positive and strong employer brand is important for organizations. To strengthen your employer branding, internal communication will prove a helpful tool!

Collect
feedback

By using polls and pulse surveys to gather feedback, you’ll learn what you can do to make employees feel happier in your organization. Plus, you remind them of what they do like about your organization!

Promote your vision
and company values

Employees who understand and agree with the organization’s big picture will feel more invested in their work and are more likely to speak positively about their work and organization

Make your workforce love your brand 

Promote your brand internally through visual and engaging communication channels that fully sidestep email. Netpresenter’s omnichannel platform helps you promote your brand internally to make your workforce fall in love.

Customer Story

United States Government Publishing Office Moves Beyond Print

57 percent of 2,400 GPO employees feel like Netpresenter helped improve communication ‘a great deal’. This successful project won GPO the prestigious ‘Best of the Best’ Silver Inkwell Award from the International Association of Business Communicators (IABC/Washington). GPO managed to significantly improve its overall communication, increasing employee satisfaction, motivating and inspiring staff, and making everyone feel part of the team.

We’re a leader in
Employee Communications

Netpresenter is awarded Leader in Employee Communications Software on G2. We are extremely proud of this recognition from our users.

Employee Communications Software Leader Mid-Market G2 Badge
Employee Communications Software Best Support G2 Badge
Employee Communications Software Leader G2 Badge
Employee Communications Software Easiest to to Business With Mid Market G2 Badge
Employee Communications Software Fastest Implementation Enterprise G2 Badge
Netpresenter is highly rated on Capterra and G2

Some questions
already answered

To flesh out some information about our Employer Branding solution, we have already answered some questions you might possibly have. If your question is not listed, we would love to hear from you!

What is good employer branding?

Having a good employer brand equals a positive public opinion about the organization.

Why is employer branding strategy important?

An employer branding strategy will help attract potential employees. A good employer brand clarifies what kind of organization an organization is and will enable candidates to make an informed choice.