Corporate Communication

The 5 Second Rule

Posted on: 06 March in Corporate Communication

How to get the most out of customers' limited attention span Have you ever heard about the 5 second rule? That ‘silly’ rule about picking up food that’s fallen on the floor. Well, it applies to business too.  Corporations have 5 seconds to draw customers’ attention, otherwise...

Continue reading

Corporate Communication: 5 things to avoid

Posted on: 13 February in Corporate Communication

Communication ‘Don’ts’ that are destructive for your business Bad corporate communication is the downfall of many businesses. While good communication, between a company and its customers and employees, can help a firm increase market share and competitiveness, improve customer service and satisfaction, and keep employees happy. Bad...

Continue reading