At the City of Assen, keeping 1,000 employees—spread across three locations and often on the move—informed was a considerable challenge. Traditional channels like the intranet and bulletin board posters didn’t reach everyone effectively. By adopting Netpresenter’s Employee App and Digital Signage, the organization transformed its internal communication. Today, all employees, whether at a desk or in the field, receive relevant updates anytime, anywhere.
Challenge
“Employees who were often on the go had no access to the intranet to read important messages and news. As a result, the administrative staff had to regularly print out news updates and other important information and hand them over to the employees heading out.”
Solution
“We chose Netpresenter because it enables us to communicate through multiple channels. We ultimately opted for the Employee App and Digital Signage.” […] “We use TV screens to display information everywhere, rather than just hanging it on a bulletin board. This is more effective and more sustainable. Through the Employee App, we now also reach staff who are on the move, making them better informed and more engaged.”
Benefits
“Because it’s available through a mobile app, it has become much easier to follow internal news. We notice that especially employees who are often on the move are now more efficiently and better informed, and also feel more involved.” […] “With just one click, you can see how often a news item has been read. This allows us to test internal campaigns—what works well, what doesn’t, what gets read and what doesn’t. This has taken our internal communication to the next level.”
“We now also reach employees who are on the road via the Employee App, so that they are better informed and feel more involved”
About the City of Assen
The City of Assen is the governing body of Drenthe’s capital, a city of over 70,000 residents. With a focus on accessibility, sustainability, and innovation, approximately 1,000 employees work from various locations—including the city hall, Sustainability Centre, and Outside Care—supporting citizens, businesses, and visitors alike.
