Customer Solutions - Sales Performance |
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"There is a direct and positive connection between Netpresenter messages (@Sony) and customer satisfaction/sales"
Jane Sparrow - General Manager Communication & Change, Sony Europe
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Fact: Employees can only sell what they know (well)
One of the main reasons internal communications is a key contributor to sales, according to this study, is that better informed employees are more motivated and better trained, also because they are instantly made aware of new products, product features and special promotions.
Their corporate pride and motivation grows because they receive instant visual feedback of their sales efforts, on a big order received, or on customer product reviews.
This, of course cannot be accomplished with an email or webpage alone, you need to consistently present new products and results to your employees to get your message across, using every screen you’ve got!
Read how Netpresenter software improved communications and sales at Sony Europe »
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