Study: Communications improves ROI.
Netpresenter software improves financial results by improving (internal) communications.
Netpresenter PRESSRELEASE, September 17th 2004, London, England.
Better communications results in a higher ROI concludes consulting agency Watson Wyatt, in their recent 2003/2004 Communication/ROI study of 267 leading US organizations.
|
Organizations that communicate effectively, especially internally, dramatically outpace organizations that don’t.
These organizations have a 26% higher shareholder return and higher employee retention. Also, a significant improvement in communication effectiveness is associated with a 29.5 percent increase in market value.
Communication is crucial for the performance of an organization, both internally (employees) as well as externally (shareholders).
’This ROI study proves communication is no longer a “soft” function. It drives business performance and is a key contributor to organization success ’, says Steve Osborn, managing director of Netpresenter UK. Netpresenter wants to bring attention to this study, because it compliments our vision.
And because Netpresenter is the best way to quickly and efficiently improve internal communications.
What makes this ROI study so unique is that it directly links financial performance to communications:
“A significant improvement in communication effectiveness is associated with a 29.5 percent increase in market value.”
“Companies with the highest levels of effective communication experienced a
26 percent total return to shareholders from 1998 to 2002, compared to a –15 percent return experienced by firms that communicate least effectively.”
Investing in better communications pays off. Any organization knows the problem of the ever increasing amount of e-mail messages information overload, SPAM and under-utilized Intranets, which prevents important messages getting through.
Netpresenter offers the solution by instantly improving internal communications. Netpresenter gives you a proven software solution that instantly, easily and visually gets your need-to-know information across entire organizations.
Employees don’t have to do anything. Corporate messages are displayed on all PCs as screensaver, or in emergency as pop-up whether they want it or not.
’Netpresenter is already essential for good internal communications. It also increases commitment. Now we can finally rest assured all our employees see our crucial information.
Screensaver messages are eye catchers... Targeted, short messages, of direct interest to our daily operations.’ According to Rinus Wittenberg, Marketing Manager at Adecco.
The ROI study concludes that loyal employees are better motivated and are working harder. Loyal employees are more informed employees, dependent on receiving timely as well and inspiring communications. Netpresenter helps any organisation who wants to ,motivate their employees through better communication.
Since 1995, more than 1 million users worldwide are using Netpresenter daily to improve their internal communications at organizations such as the US Navy, OFCOM, Unilever, Merseyside Police NATO, Jaguar and Nokia.
“Connecting Organizational Communication to Financial Performance”,
2003/2004 Communication ROI Study, Watson Wyatt Worldwide.
Netpresenter UK, Steve Osborn, MD
Mob +44 (0)7979 503421
Tel: 01428 751033
Fax 01428 751044
steve.osborn@netpresenter.com
Netpresenter is a leading developer of innovative internal communication software and emergency alert software solutions. It has office in New York, London, Maastricht (Netherlands) and Aachen (Germany). The company's software is in use at organizations such as Nokia, Amsterdam Airport Schiphol, Volkswagen, Ford, Pratt & Whitney, Philip Morris Holland BV, Siemens, Unilever, Eastman, NATO, US Navy and police and government agencies worldwide. http://www.netpresenter.com
| |
