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First professional end-to-end digital signage software for less than 1,000

Tuesday, 29 January 2008

Netpresenter introduces Netpresenter Standard Communications Suite, an affordable, entry-level digital signage and PC screensaver solution for small and medium-sized businesses. For 995, SMEs can now enjoy professional digital signage on both big screens and PCs, as used by multinationals worldwide, including Sony and Nokia.

With this end-to-end software suite, professional-looking presentations can be created online within minutes. Users can easily add text, photos, logos, Flash images, (streaming) video and hyperlinks. These presentations can then be played back on all available screens, such as big LCD/ plasma screens, PC monitors (as desktop player or screensaver) and even mobile phone and PDA screens.

This can have a tremendous impact on the business performance of SMEs, as digital signage advertising has true stopping power. Recent research by consumer research

company OTX* found 63 percent of all adults notices advertising on big screens, which is more than any advertising media. People are often entertained by the big screens, which helps the message to sink in better. The same research showed no less than 36 percent of the interviewees took action as a result of seeing adds on big screens!” says Frank Hoen, Netpresenter CEO.

But Netpresenter’s communications software cannot only be used to inform customers and visitors of the latest discounts, products and plans. It can also be used to inform staff of the latest internal news, or warn all in case of an emergency.

* The effect of Digital Signage advertising, Digital Out-Of-Home Media Awareness and Attitude study 2007, conducted by consumer research company OTX , October 2007

Click here to read the full press release »

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